Rob Dyrdek at a Glance
- Categories: Athletes, Athletes > Skateboarders
- Net Worth: $100 Million
- Birthdate: Jun 28, 1974 (50 years old)
- Birthplace: Kettering
- Gender: Male
- Profession: Skateboarder, Television producer, Screenwriter, Actor, Entrepreneur
- Nationality: United States of America
- Height: 5 ft 6 in (1.7 m)
Rob Dyrdek’s Net Worth: A Look at the Skateboarder’s Empire
Rob Dyrdek is a multifaceted entrepreneur, television personality, and former professional skateboarder. He’s renowned for his successful career in skateboarding, reality television, and business ventures. This article delves into Rob Dyrdek’s net worth, exploring his diverse income streams and the strategies that propelled him to success.
Early Life and Skateboarding Beginnings
Born on June 28, 1974, in Kettering, Ohio, Rob Dyrdek’s passion for skateboarding ignited at a young age. At 11, he received his first skateboard from professional skateboarder Neil Blender, which set him on a path to pursue a career in the sport. By the time he was 12, Dyrdek secured his first sponsorship, marking the beginning of his professional journey. At 16, he made a pivotal move to Southern California to immerse himself in the skateboarding scene.
Career and Business Ventures
Dyrdek’s skateboarding career flourished in California. He quickly gained recognition for his skills and creativity. In the early days, he rode for DC Shoes, a sponsorship that boosted his profile. Beyond his skateboarding prowess, Dyrdek demonstrated a keen business acumen. In 2010, he founded Street League Skateboarding (SLS), a professional skateboarding competition that significantly elevated the sport’s visibility and prize money, with a $1.6 million prize. SLS became an international event, showcasing the world’s top skateboarders.
Dyrdek’s entrepreneurial ventures expanded to include various successful businesses, including:
- DC Shoes: While no longer directly involved, his early sponsorship played a crucial role in his career.
- Alien Workshop: A skateboarding company.
- Rogue Status: A streetwear brand.
- Dyrdek Machine: His venture studio.
- Thrill One Media: A media company that acquired SLS.
In July 2022, Thrill One Sports & Entertainment, the parent company of SLS, was acquired by Fiume Capital and Juggernaut Capital Partners for $300 million, a testament to Dyrdek’s business success.
Television Career and “Ridiculousness”
Dyrdek’s charisma and comedic talent translated seamlessly to television, catapulting him to mainstream fame. His reality shows became hugely popular, including:
- Rob & Big: Premiering in 2006, this show offered a glimpse into Dyrdek’s life with his friend and bodyguard, Christopher “Big Black” Boykin.
- Rob Dyrdek’s Fantasy Factory: This show showcased Dyrdek’s unique warehouse complex, featuring an indoor skate plaza and various other amenities.
- Ridiculousness: A viral video show hosted by Dyrdek, alongside Chanel West Coast and Sterling Brim, which continues to be a hit.
“Ridiculousness” and its spin-offs have been highly successful, further solidifying Dyrdek’s presence in the entertainment industry. Through his production company, he has produced several spin-offs, including “Amazingness,” “Deliciousness,” “Adorableness,” and “Messyness.”
Personal Life
In April 2015, Dyrdek proposed to Bryiana Noelle Flores at Disneyland. They have two children: a son named Kodah Dash and a daughter named Nala Ryan. Dyrdek is also known for his close relationships, including his friendship with Chanel West Coast. He is 5’7″ tall.
He also has a penchant for animals and has owned multiple bulldogs, including Meaty and Beefy, as well as a Pomeranian named Gretchen Weiner.

Toby Canham/Getty Images
Real Estate Investments
Dyrdek’s real estate portfolio includes several high-value properties. He has invested significantly in Mulholland Estates, a gated community in Beverly Hills.
- In 2015, Dyrdek purchased a 3.1-acre vacant lot in Mulholland Estates for $9.9 million.
- In 2018, he and his wife bought a 4-bedroom, 7,000-square-foot mansion in the same community for $6 million.
- In December 2019, he acquired a third Mulholland Estates home for $8.5 million, a 7,500-square-foot property with seven bedrooms and 10 bathrooms.
He has also made other real estate transactions, including the sale of a home in the Laurel Hills neighborhood.
Salary Highlights
Dyrdek’s earnings from his television shows have been substantial. He earned $60,000 per episode for “Rob & Big” and $100,000 per episode for “Rob Dyrdek’s Fantasy Factory.”

Jason Kempin/Getty Images
Conclusion
Rob Dyrdek’s net worth of $100 million reflects his successful career in skateboarding, reality television, and entrepreneurship. From his early days as a professional skateboarder to his current status as a media mogul, Dyrdek has demonstrated a remarkable ability to build a diverse empire. His ventures in television, skateboarding, and business have solidified his place as a prominent figure in entertainment and a savvy investor.