El Rubius at a Glance
- Categories: Celebrities, Celebrities > Comedians
- Net Worth: $7 Million
- Birthdate: Feb 13, 1990 (34 years old)
- Birthplace: Mijas (Málaga), Andalusia, Spain
- Gender: Male
- Profession: YouTuber, Streamer, Actor
- Nationality: Spanish, Norwegian
El Rubius: The Net Worth, Career, and Controversies of a YouTube Superstar
What Is El Rubius’ Net Worth?
Rubén Doblas Gundersen, better known as El Rubius, is a prominent Norwegian-Spanish YouTube personality. As of the latest estimations, El Rubius’ net worth is approximately $7 million. This impressive figure is a testament to his massive success and influence in the digital entertainment world. El Rubius has capitalized on his popularity through various ventures, including YouTube ad revenue, merchandise sales, book publications, and brand endorsements. His engaging content, primarily focused on gameplay videos, vlogs, and comedic commentary, has garnered him a massive and dedicated following across multiple platforms.

(Photo by Carlos Alvarez/Getty Images)
Early Life and Background
El Rubius’ journey to internet stardom began on February 13, 1990, when he was born Rubén Doblas Gundersen in Mijas, Andalusia, Spain. His multicultural background, with a Norwegian mother and a Spanish father, provided him with a unique perspective that resonates with a diverse audience. He has a half-sister and two half-brothers. His parents divorced when he was only three years old. He moved to Bergen, Norway, with his mother, Bente. Later, he relocated to Madrid after his mother formed a relationship with a Spanish man, whom El Rubius affectionately refers to as “The Godfather.” His early years in Madrid exposed him to Spanish culture and language. His education in Madrid, where he attended primary and secondary school, played a crucial role in shaping his interests. El Rubius credits his first game console, the SNES, for sparking his passion for gaming and geek culture, which would eventually become the cornerstone of his career.
After his teenage years, El Rubius returned to Norway to complete his high school education before ultimately returning to Spain. Before fully committing to his YouTube career, he held a job at a supermarket, showcasing his grounding and work ethic. Furthering his skill set, he studied 3D modeling and animation at Madrid’s Arteneo School, providing him with the technical knowledge to enhance his videos’ visual appeal and creativity.
Career: From Gaming Montages to Global Fame
El Rubius’s career began in 2006 when he launched his first YouTube channel, “elrubius.” His initial content consisted of video game montages, particularly showcasing “Grand Theft Auto IV.” Over time, his content evolved, and he began uploading gameplay videos and vlogs that quickly gained popularity. A significant turning point in his career occurred in 2011 when he started uploading “Skyrim” montages, which attracted a large audience. Due to copyright infringement claims, his channel couldn’t be associated with a Machinima Network contract, prompting him to create a new YouTube channel, “elrubiusOMG.” This channel became the primary hub for his content and a central point for his growing community.
In 2012, El Rubius started creating videos where he humorously summarized video games in just one minute. This unique format went viral in Spain, increasing his popularity and reaching a broader audience. His most-viewed video, “Minero,” a parody of Chayanne’s song “Torero” with a “Minecraft” theme, has accumulated over 106 million views, highlighting his creative skills and his capacity to connect with his audience. The